Three Great Organizations Working Together For a Great Cause
In the pivotal phase of The Estates at Acqualina transformation into a highly anticipated residential development, Alex Wensley was charged with procuring an A-list celebrity and charity to facilitate the removal and donation of existing furniture before demolition.
Results
Partnership with two New York Yankees legends and their charities—Derek Jeter and the Turn 2 Foundation and Jorge and Laura Posada and the Foundation for Puerto Rico, not strings or fees attached.
Successful press conference with 30+ local and national media including CNN, MSNBC, and Associated Press.
A charitable event celebrated with the all-important Miami broker community.
Generated 50+ stories in news, business, celebrity, sports, and lifestyle media outlets including The Hollywood Reporter, People Magazine, Forbes, MSN, ESPN, NBC Miami, and CBS Miami.
This earned The Estates at Acqualina positive publicity, national recognition, and goodwill in the community as the furniture was donated to residents affected by Hurricanes Irma and Maria and made a difference for thousands of families in need.